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How Business in a Box Achieved a 49% Reply Rate with Short Event Invitations and No Sales Pressure
As the founder of Business in a Box, Kiley Doll utilises SalesRobot to fill events and foster collaborations by keeping messages concise, removing all sales pressure, and offering genuine compliments before asking for anything.
49%
Reply Rate
30%
Acceptance Rate
20-30
Word Count Sweet Spot
The Challenge: Before SalesRobot
As a business consultant helping entrepreneurs start and scale service-based businesses, and running a nonprofit that supports formerly incarcerated individuals, Kiley needed to fill events and build collaborations without coming across as overly salesy.
Long-Winded Messages
Sending long-winded messages often felt like sending a whole page in an email, which no one would read, honestly.
Not Delegating to a VA
Kiley admitted her first mistake was not getting a VA to do her cold outreach, as she is a big-picture person and not a detailed person.
Capital Raising Gaps
Finding the right "tribe" for capital raising or non-profit sponsorship was slow and manual, making it difficult to scale high-impact events quickly.
Cold Start Friction
Starting a conversation from zero without any prior interaction often felt cold and transactional, leading to low acceptance and reply rates.
The Solution:
Short, Compliment-First Outreach with SalesRobot
As a business consultant helping entrepreneurs start and scale service-based businesses, and running a nonprofit that supports formerly incarcerated individuals, Kiley needed to fill events and build collaborations without coming across as overly salesy.
Key Tactics Used:
The "Event Invite" Hook
- Instead of selling a service, Kiley uses SalesRobot to invite prospects to free or low-cost events. This lowers the prospect's guard because she isn't asking for money—she's offering an invitation to a relevant space.
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Automated Skill Endorsements
- To break the ice, Kiley uses the platform to automatically endorse prospects for their skills before sending a request. This triggers a notification that makes the prospect feel valued and significantly increases their willingness to accept her connection.
The 50-Word "Mobile-First" Rule
- Every initial message is kept between 15 to 50 words. By avoiding the "book-length" message, she ensures her outreach is easily readable on a phone screen, which is where most busy entrepreneurs check their LinkedIn messages.
The VA-to-Platform Partnership
- Kiley leverages a Virtual Assistant (VA) to manage the technical setup of SalesRobot. This allows her to focus on the big-picture strategy and high-level replies while the platform handles the consistent, daily execution.
The Results:
Industry-Defying Engagement
By keeping messages brief, leading with compliments, and focusing on events instead of sales, Business in a Box achieved exceptional engagement rates that exceeded LinkedIn benchmarks.
49%
Reply Rate
30%
Acceptance Rate
20-30
Word Count Sweet Spot
Zero
Selling Friction
100%
Automatic Replies
Multiple
Cause Alignment
"I never start by trying to sell myself to somebody. I really try to compliment them. I even try to endorse them on something. Automatically doing that helps."
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Ready to see a
49%
reply rate?
See the Strategy in Action
Watch Kiley explain how she achieved a 49% reply rate by keeping messages brief and leading with genuine compliments.
Key Insights for Salesrobot Users
Use Events as the Hook
Endorse Before You Request
Consistency via Partnership
What Salesrobot Does for Your Business
Based on these proven results, here is how Salesrobot can transform your outreach:
Safe Multi-Channel Outreach
Reach prospects on LinkedIn and Email simultaneously using residential IPs and mobile API integration to keep your accounts 100% safe.
AI-Powered Personalization
Use AI to draft human-like messages, voice notes, and even personalized videos that stand out in a crowded inbox.
Unified Inbox & CRM Sync
Manage all your conversations in one place and sync them directly to HubSpot, Salesforce, or Pipedrive.
AI Inbox Manager
Let our AI handle the initial replies and book meetings for you 24/7.
Don't just take our word for it
Frequently asked questions
Just add your LinkedIn account to SalesRobot!
You'll be up and running in 2 mins.
Yes. SalesRobot uses residential IPs and mobile APIs, so your actions look completely natural. This makes it safer than tools like Expandi or Waalaxy, and our users have reported zero bans for months.
No. SalesRobot works smoothly with a free LinkedIn account. Premium can give extra limits, but it is not required.
SalesRobot is safer, has stronger AI, and supports more channels. You get LinkedIn, email, voice notes, and a unified inbox, all in one place.
Very unlikely. SalesRobot uses mobile API behavior and real-time throttling to keep your activity natural and within safe limits.
Trials are meant to see the proof of functionality, which in our case means running a campaign. To get the best results, we recommend you spend 5 minutes to set up a campaign after you sign up. You'd be surprised how many people don't do this.
You can like their most recent post, comment on it automatically, follow them, send them a connection request, automatically follow up with them and yeah, endorse their skills!
You can import people from LinkedIn Sales Nav search, a normal LinkedIn Search, or upload with a CSV, or you can DM LinkedIn group members or event attendees if you want!
Did I mention that you can fetch all the people who commented on a particular LinkedIn post and request to connect with them?
We fully comply with LinkedIn limits and you can send up to 75 connection requests a day. Additionally you can send up to 40 InMails a day to open profiles without using any InMail credits.
If you've got multiple LinkedIn accounts you want to manage (client accounts for example), you can do that by just adding them like you added the first one.
Yes! SalesRobot will populate your CRM automatically with leads interested in buying, directly from LinkedIn!
Yes, of course.
Yes, you can send any type of attachment like PDFs etc.
