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How MBC Partners Achieved a 65% Reply Rate with Short Messages and Transparent Value
As the founder of MBC Partners, Doug Sandstedt uses SalesRobot to find off-market talent for PE portfolio companies by keeping messages short, being transparent about pay, and removing application process friction.
65%
Reply Rate
34%
Acceptance Rate
3-Step
Optimized Sequence
The Challenge: Before SalesRobot
As a staffing firm working with emerging technology and PE portfolio companies, MBC Partners needed to find off-market talent that traditional job boards couldn't reach.
Messages Too Long
Doug admitted his early mistake was probably the length of his messages. Sometimes it doesn't help in achieving a high reply rate.
Getting Lumped In With Everyone Else
Narrowly relying on the job boards makes you get lumped with 80% of staffing companies that are all doing the same thing.
Missing Off-Market Talent
Traditional job boards fail to reach the most experienced folks, whether principal and director-level GTM and engineering folks in the US or offshore VAs in the Philippines.
Not Removing Friction
Early approaches didn't make it simple enough for high-quality candidates to take the next step and get on a call.
The Solution:
Short, Transparent Outreach with SalesRobot
As a staffing firm working with emerging technology and PE portfolio companies, MBC Partners needed to find off-market talent that traditional job boards couldn't reach.
Key Tactics Used:
Hyper-Targeted Boolean Searches
- Doug leveraged the right filters and experience with the right Boolean searches. Targeted keywords like virtual assistant, remote work, admin support, customer service, and data entry, while excluding entry-level.
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Transparent Value in First Message
- We executed outreach with an open-source mindset - being upfront about pay, exposure, our margin structure, and the opportunity to build long-term relationships with US-based clients.
Remove Friction with Direct Links
- Removed the friction on the back end with direct links and referral options, always just to get the call with the people we think are probably the best talent that are hard to get a hold of.
The Results:
Industry-Defying Engagement
By keeping messages concise, being transparent about value, and removing friction, MBC Partners achieved exceptional engagement rates with off-market talent.
65%
Reply Rate
34%
Acceptance Rate
3-Step
Optimized Sequence
One
SDR Efficiency
100%
Direct Link Success
Off-Market
Talent Discovery
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"The way I always tell the team is to be conscientious. Don't make assumptions. Always try to earn trust and connection... earning trust and credibility, delivering value in specific, clear ways."
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Ready to see a
65%
reply rate?
See the Strategy in Action
Watch Doug explain how he achieved a 65% reply rate by mastering hyper-targeted Boolean searches and the art of the "transparent" message.
Key Insights for Salesrobot Users
Boolean Search is Vital
Shorten Your Messages
Be Concientious
What Salesrobot Does for Your Business
Based on these proven results, here is how Salesrobot can transform your outreach:
Safe Multi-Channel Outreach
Reach prospects on LinkedIn and Email simultaneously using residential IPs and mobile API integration to keep your accounts 100% safe.
AI-Powered Personalization
Use AI to draft human-like messages, voice notes, and even personalized videos that stand out in a crowded inbox.
Unified Inbox & CRM Sync
Manage all your conversations in one place and sync them directly to HubSpot, Salesforce, or Pipedrive.
AI Inbox Manager
Let our AI handle the initial replies and book meetings for you 24/7.
Don't just take our word for it
Frequently asked questions
Just add your LinkedIn account to SalesRobot!
You'll be up and running in 2 mins.
Yes. SalesRobot uses residential IPs and mobile APIs, so your actions look completely natural. This makes it safer than tools like Expandi or Waalaxy, and our users have reported zero bans for months.
No. SalesRobot works smoothly with a free LinkedIn account. Premium can give extra limits, but it is not required.
SalesRobot is safer, has stronger AI, and supports more channels. You get LinkedIn, email, voice notes, and a unified inbox, all in one place.
Very unlikely. SalesRobot uses mobile API behavior and real-time throttling to keep your activity natural and within safe limits.
Trials are meant to see the proof of functionality, which in our case means running a campaign. To get the best results, we recommend you spend 5 minutes to set up a campaign after you sign up. You'd be surprised how many people don't do this.
You can like their most recent post, comment on it automatically, follow them, send them a connection request, automatically follow up with them and yeah, endorse their skills!
You can import people from LinkedIn Sales Nav search, a normal LinkedIn Search, or upload with a CSV, or you can DM LinkedIn group members or event attendees if you want!
Did I mention that you can fetch all the people who commented on a particular LinkedIn post and request to connect with them?
We fully comply with LinkedIn limits and you can send up to 75 connection requests a day. Additionally you can send up to 40 InMails a day to open profiles without using any InMail credits.
If you've got multiple LinkedIn accounts you want to manage (client accounts for example), you can do that by just adding them like you added the first one.
Yes! SalesRobot will populate your CRM automatically with leads interested in buying, directly from LinkedIn!
Yes, of course.
Yes, you can send any type of attachment like PDFs etc.
