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How Protagnst Achieved a 52% Reply Rate by Simplifying AI and Building Trust-First Sequences
As leaders in B2B lead generation, Fernando Ishi and Mateus Barchik use SalesRobot to generate qualified leads by replacing aggressive AI personalization with human-like engagement patterns and empathy-driven messaging.
52%
Reply Rate
23%
Acceptance Rate
100%
Human-Like Behavior
The Challenge: Before SalesRobot
As a B2B lead generation company serving clients across Latin America and Spain, Protagnst needed to consistently generate qualified leads while avoiding the common traps of over-automation and impersonal outreach.
Over-Complicating AI Personalization
Fernando admitted his mistake was using AI that either hallucinated or created messages that "didn't make sense" or felt robotic and misplaced to recipients.
One-Size-Fits-All Strategy
Earlier approaches attempted to apply a single strategy across different ICPs, regardless of who was receiving the message or what would motivate them to respond.
Technology-First Thinking
When you use a technology-first approach, you start thinking, do I use AI? However, the technology you use is not the most important thing.
Forgetting Outbound Fundamentals
Getting caught up in tools and features meant overlooking the basics: right person, right time, right message.
The Solution:
Trust-Building Sequences with SalesRobot
As a B2B lead generation company serving clients across Latin America and Spain, Protagnst needed to consistently generate qualified leads while avoiding the common traps of over-automation and impersonal outreach.
Key Tactics Used:
Accurate List Building First
- To make targeting very accurate for this campaign, Fernando and Mateus targeted leads in the companies that we identified as growing and those companies that are more in line with what we're doing.
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Human-Like Engagement Patterns
- Created sequences with random actions like liking recent posts, following profiles, and endorsing skills. This behaviour is more akin to what a human being would do, as opposed to how we keep sending you messages through automation.
Free Value Before Pitching
- We're providing a free diagnostic so that we can analyze the company's processes. We're trying to create a connection with the lead so that the lead knows that we're not selling anything right off the bat.
The Results:
Industry-Defying Engagement
By stripping back complexity and returning to outbound fundamentals with trust-building sequences, Protagnst achieved remarkable engagement rates across decision-makers at growing companies.
52%
Reply Rate
23%
Acceptance Rate
100%
Human-Like Behavior
7 Days
Follow-up Interval
Zero
Sales Friction
Native
Video Engagement
“Going back to the basics… when you simplify and return to the foundation of outreach, results become a natural consequence of the work.”
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Ready to see a
52%
reply rate?
See the Strategy in Action
Watch Fernando and Mateus explain how they achieved a 52% reply rate by mastering "human-mimic" automation and the power of the free lead magnet.
Key Insights for Salesrobot Users
Simplify Your Message
Offer Value First
Embrace Human Behavior
What Salesrobot Does for Your Business
Based on these proven results, here is how Salesrobot can transform your outreach:
Safe Multi-Channel Outreach
Reach prospects on LinkedIn and Email simultaneously using residential IPs and mobile API integration to keep your accounts 100% safe.
AI-Powered Personalization
Use AI to draft human-like messages, voice notes, and even personalized videos that stand out in a crowded inbox.
Unified Inbox & CRM Sync
Manage all your conversations in one place and sync them directly to HubSpot, Salesforce, or Pipedrive.
AI Inbox Manager
Let our AI handle the initial replies and book meetings for you 24/7.
Don't just take our word for it
Frequently asked questions
Just add your LinkedIn account to SalesRobot!
You'll be up and running in 2 mins.
Yes. SalesRobot uses residential IPs and mobile APIs, so your actions look completely natural. This makes it safer than tools like Expandi or Waalaxy, and our users have reported zero bans for months.
No. SalesRobot works smoothly with a free LinkedIn account. Premium can give extra limits, but it is not required.
SalesRobot is safer, has stronger AI, and supports more channels. You get LinkedIn, email, voice notes, and a unified inbox, all in one place.
Very unlikely. SalesRobot uses mobile API behavior and real-time throttling to keep your activity natural and within safe limits.
Trials are meant to see the proof of functionality, which in our case means running a campaign. To get the best results, we recommend you spend 5 minutes to set up a campaign after you sign up. You'd be surprised how many people don't do this.
You can like their most recent post, comment on it automatically, follow them, send them a connection request, automatically follow up with them and yeah, endorse their skills!
You can import people from LinkedIn Sales Nav search, a normal LinkedIn Search, or upload with a CSV, or you can DM LinkedIn group members or event attendees if you want!
Did I mention that you can fetch all the people who commented on a particular LinkedIn post and request to connect with them?
We fully comply with LinkedIn limits and you can send up to 75 connection requests a day. Additionally you can send up to 40 InMails a day to open profiles without using any InMail credits.
If you've got multiple LinkedIn accounts you want to manage (client accounts for example), you can do that by just adding them like you added the first one.
Yes! SalesRobot will populate your CRM automatically with leads interested in buying, directly from LinkedIn!
Yes, of course.
Yes, you can send any type of attachment like PDFs etc.
