We read 50+ Snov.io reviews, and here’s what we found!

We read 50+ Snov.io reviews, and here’s what we found!

Lead Generation

Table of Contents

If you’re thinking of integrating Snovio into your sales toolkit to automate your entire sales process, DO NOT skip this blog!

Snovio is a well-known sales automation platform that guarantees you:

👉🏼 More leads,

👉🏼 More sales

👉🏼 And more revenue!

Who doesn’t want that, right?

But don’t you want a good, in-depth idea about the tool you’re investing in so you can make a well-informed decision? 

Let’s dissect Snovio and see:

🔥What it’s all about and what it offers.

🔥The best and worst features of Snovio: We'll explore the capabilities that make this tool shine and the areas where it may fall short.

🔥A detailed examination of Snovio's pricing structure: We'll delve into the cost and the value you can expect to receive.

🔥Lesser-known features of Snovio: Uncover some hidden gems that may enhance your experience.

🔥Snovio compared to an alternative: In case you're considering other options, we'll provide a side-by-side comparison to make things simpler for you.

So, sit back, relax, and let's see if it’s really worth it!

Patrick cunningly smiling and rubbing hands
Source: Tenor 

By the end, you'll have all the necessary insights to determine if Snovio is the right fit for your business. 

Let's get started!

So, What is Snovio? 

Snov io home page

Snovio is a tool that helps businesses with their cold email marketing and sales outreach.

Snovio offers features like email verification, which ensures that emails are sent to valid addresses, increasing the chances of successful campaigns. 

Snovio also provides an email finder, allowing users to find quality email addresses of potential customers quickly. 

This streamlines the process and improves the effectiveness of email campaigns. 

Snovio's suite of tools automates sales outreach, making it easier for businesses to manage their email campaigns.

However, there are some downsides to consider. 

Snovio has a limited database, which may make it difficult to find the information you need. 

Customer support can be unhelpful, and your purchases are non-refundable

Snovio also has some bugs and slow development issues, which can be frustrating sometimes.

But first, let’s look at what makes Snovio stand out!

Standout features of Snovio

Snov io features

#1 Powerful Email Verification:

The Snovio extension feature of email verification helps businesses maintain accurate and up-to-date email lists. 

This feature is particularly valued as it reduces the risk of bounced emails, damaging a company's reputation, and affecting email deliverability.

Here are some of the benefits of Snovio’s email verification feature:

💣 Reduced bounce rate: By removing invalid or inactive email addresses from the email list, businesses can reduce the bounce rate and improve their sender reputation.

💣 Increased efficiency: The email verification process can be automated, saving time and effort for businesses. 

With Snovios email verification feature, businesses can verify emails in bulk and ensure that their email lists are always up-to-date.

#2 Lead Database:

Snovio's lead database lets users find quality email addresses of leads quickly and efficiently. 

This feature is particularly valuable for businesses that rely on email marketing as part of their sales and marketing strategy. 

Here are some of the key points:

💣 Increased efficiency: The process of generating leads can be time-consuming, but with Snovio's tools, users can quickly and easily find the email addresses of leads.

💣 Versatility: Snovio can be used to search for leads on LinkedIn, company websites, and other sources, giving businesses access to a wide range of potential leads.

#3 Email Drip Campaigns:

Snov io review on G2
Source: G2

This feature is a game-changer for your email outreach. 

It allows you to automate your campaigns and engage with prospects effectively.

Some of the key points to consider: 

💣 Personalized emails: You can create a series of personalized emails and set them up to be sent at specific intervals. 

This ensures that your prospects receive a consistent and well-timed sequence of messages.

💣 Automation helps you save time and stay organized. 

Once you set up the drip campaign, you can focus on other important tasks while Snovio takes care of sending the emails.

💣 Personalization is key to successful email marketing, and it allows you to tailor your messages based on the recipient's behavior and actions.

With this feature, you can nurture leads, build relationships, and increase conversions by delivering the right message to the right person at the right time.

#4 Reasonable and Flexible Pricing:

Snov io review on G2
Source: G2

Snovio's pricing structure is another reason why I love using this platform. 

The plans offered are not only reasonable but also flexible, catering to different budgets and business needs.

Some of the key points to consider: 

☝🏼I appreciate that Snovio doesn't break the bank, especially for small businesses or startups. It provides an affordable solution for generating leads and email marketing.

✌🏼The flexibility of the plans allows you to choose the one that aligns with your specific requirements.

Snovio is a robust SaaS platform that provides a Chrome extension suite. 

Snovio review: Some other features it offers!

Let’s quickly recap how Snovio can be helpful to you:

  • Use Integrations: Works with over 2,000 other applications and services. 

Tools for communicating with clients, working together, and expanding one's social circle include (but are not limited to) Hubspot, Zoho CRM, Salesforce, Facebook Lead Ads, LinkedIn Lead Gen Forms, and Google Docs.

  • Compile a comprehensive database by collecting data and organizing contacts into qualified lead lists.
  • Campaigns may be made more personable via the use of mail merge modification and bulk email creation. 

Determine how many individuals you wish to contact through email before entering addresses.

  • Increase interest by tailoring your emails to each individual customer's preferences and activity history to boost click-through rate and sales.
  • You may continue to make changes and add additional recipients to your campaigns even after they have been sent. 

If you're running an email campaign, you may monitor its success with Gmail and alter your approach as needed.

  • Aside from the built-in Snovio email tracker, Snovio also provides a set of company-built browser extensions.
  • Locates email addresses while you browse the web.
  • Using corporate pages, Sales Navigator profiles, and search results, the LinkedIn prospect finder scours the social network for possible clients to contact.
  • Snovio is helpful for people who use Gmail since it offers an unlimited Snovio email tracker.
  • Sending out mass emails in bulk has never been easier than using Gmail and the Gblast email merging add-on.
  • Access the robust Snovio Email tracker with this Snovio Chrome add-on.
  • This tool serves as a technology checker, revealing the frameworks and languages used to create a given website.

But wait, here are some more standout features of this tool!

#5 The Snovio Email Tracker

The Snovio email tracker tracks which emails are opened and when. 

When an email is opened, the Snovio email tracker instantly sends a notice to the user's device. 

The Snovio extension tracks your prior correspondence with each contact and reminds you to follow up when appropriate. 

The ability to schedule email send-offs has long been requested.

#6 Drip Campaigns

You can set up and control automated email campaigns using Snovio. 

Creating targeted email campaigns for mass distribution or individual dissemination is a breeze. 

Your email campaigns will be more effective if they are tailored to each prospect's individual situation.

The ease with which team members may share information is yet another benefit of the drip campaign approach. 

You've opened up the future for the rest of your squad. 

Emails can be composed quickly and easily with drag-and-drop functionality, and A/B testing allows you to evaluate which version of an email is more successful.

#7 Analytics

Instead of relying on conjecture to determine the success of a marketing campaign via email, you may instead use the data provided by Snovio. 

Here, you can see when certain people opened specific emails sent to them. 

Furthermore, they offer data on client behavior that may be used to improve strategies gradually.

#8 API

Your research of Snovio should include the fact that they provide an application programming interface (API). 

This makes it possible for customers to link their accounts with virtually any service.

#9 Functionality of CRM

Finally, Snovio gives you a free, rudimentary customer service tool. 

This allows you to keep tabs on what products and services customers gravitate toward. 

Connecting with your calendar helps you confirm contacts and set up meetings. 

Last but not least, the CRM remembers when employees leave and return to work, hence lowering your bounce rate.

#10 Snovio Integrations

When you use Snovio, you may connect to a multitude of pre-existing systems without any further configuration. 

Several applications for sales, marketing, and customer service fall within this category. 

Let’s separate them into categories so we can examine them more easily.

  • CRMs like Hubspot, Salesforce, and Asana.
  • Facebook, LinkedIn, Phantombuster, and DuxSoup are all useful for generating leads.
  • Tools for teamwork include Slack, Trello, and Google Drive.
  • Adaptable content via NiftyImages and Hippo Video.
  • Twilio, Intercom, Calendly, and Zoom are some of the most dependable services in terms of repeat customers.

In addition to these companion apps, Zapier may also be used with Snovio. 

The connections are as follows:

Just as with Snovio, Zapier can be used to kick off triggers once a certain condition is met:

But just like everything else, Snovio is not perfect. 

Let’s talk about some of its cons now!

Snovio review:  Where does it fall short?

Snov io list of cons

#1 Lack of Data

Snov io review on G2
Source: G2

The database within Snovio is practically empty, making it as useless as a grocery store with empty shelves. 

You walk in, hoping to find a wide variety of products, but you're disappointed and frustrated instead.

Snovio's lack of data leaves you with no valuable information, rendering the tool utterly useless for your needs.

#2 Limited Reporting

Snov io review on G2
Source: G2

While Snovio does offer basic reporting features, it falls short when it comes to advanced reporting and analytics. 

If you're serious about tracking your email outreach campaigns and measuring ROI, you'll likely need a more robust reporting system.

#3 Poor Customer Support

Snov io review on G2
Source: G2

When you encounter issues with Snovio and reach out to their customer support, it feels like they have a copy-paste button for their responses. 

They repeat terms and conditions without providing any helpful solutions. 

It's like talking to a broken record player who only knows how to repeat the same lines repeatedly. 

You're left feeling unheard and ignored, desperately in need of assistance, but receiving nothing more than robotic replies as it provides no calling support.

#4 Poor Refund Policy

Snov io review on G2
Source: G2

Imagine buying a toy that turns out to be broken as soon as you open it. 

You go back to the store, hoping for a refund, but instead, they tell you that you're stuck with the useless toy. 

That's exactly how Snovio operates when it comes to refunds.


You also get limited credits for the email verifier, and then they start charging you for it, or you just keep getting unverified emails, which practically doesn’t make sense.

#5 Bugs and Slow Development

Snovio extension and Zapier integration are plagued with bugs, making them as reliable as a car with flat tires. 

You're left waiting for ages, hoping for a mechanic to come and fix the issues. 

But instead, you're met with a sluggish development team that takes forever to address the problems.

Snovio's slow response to fixing bugs frustrates users and prevents them from utilizing the features that should be working seamlessly.

Snov io review on G2

#6 Faulty Billing System

Snovio's billing system is a circus! 

Snov io review on G2
Source: G2

Snovio's faulty billing system adds unnecessary complications and headaches to your experience, leaving you questioning why you even bothered in the first place.

You can save yourself time and energy by exploring other alternatives to meet your needs because these shortcomings are bothersome.

How much does Snovio cost?

Let's talk about Snovio's pricing plans.

Snov io pricing

Here's the lowdown on their different plans and why they might not be the best fit for local businesses and small-medium marketing agencies:

  • Trial Plan: It's free and gives you 50 credits and 100 email recipients

You get cool features like Snovio extension Email Finder, Snovio extension Email Verifier, Email Warm-up, and Sales CRM. 

  • Starter Plan: Costs $39 per month and offers 1,000 credits and 5,000 email recipients. 
  • Most Popular - Pro Plan: This one is priced at $99 per month and gives you 5,000 credits and 10,000 email recipients. 

You can also increase the credits up to 100k by paying more!

Snov io pro pricing
  • Managed Service Plan: Now, this is where things get really pricey. 

Starting at $3,999 per month, you'll get a custom lead gen and outreach campaign. 

Now that you know Snovio is not-so-perfect, let’s see what you can pick instead for your outreach!

Your #1 Snovio Alternative #1: Salesrobot if you need contact data scraped from LinkedIn + automated LinkedIn connection requests, follow-ups, and cold emails in one sequence.

Salesrobot home page

Salesrobot is a really cool LinkedIn+Email outreach automation platform you can check out if that’s your goal. 

It has a super simplified UI, and the platform is really simple to navigate through. 

With Salesrobot, you also get LinkedIn outreach automation as an additional bonus, and trust me, if you’re still not using it for lead generation, you’re missing out on something big! 

You can create customizable campaigns with pre-designed templates or design new ones, and message your leads with super personalized messages, just like these:

Personalized messages written by Salesrobot

And I know you’re worried about risking your LinkedIn account’s safety, but you don’t have to! 

Salesrobot plays by LinkedIn’s rule books to make sure your account is safe.

How is it better from Snovio?

Time for some real talk.

It’s our tool so I’m bragging about it, but why would you pick Salesrobot.

  • Learning Curve?  Unlike Snovio, none!
Salesrobot review on G2
Source: G2


Snovio’s UI received much praise from users, but they still mentioned needing help to navigate the platform in the beginning. 

You won’t face it with Salesrobot. 

Even a 5th grader can easily use Salesrobot without any help. 

Yep, it’s that simple!

  • Refunds? Oh yeah! 

We have no questions asked refund policy if you’re not satisfied with our services.

  • Great customer support? We got you! 
Salesrobot review on G2
Source: G2

Our customer support team is available 24/7, without breaks, so you never get stuck in your outreach.

  • LinkedIn account safety? Don’t worry, we follow all the rules. 

What’s more? 

Our intuitive AI can safely bypass LinkedIn limits so your account won’t get banned.

  • Team player? Sure! 

A lot of people said that Snovio doesn’t work well with teams. 

Salesrobot will give you role-based access control so your team can work seamlessly!

  • Personalized outreach? Hell yes! 

Bid farewell to those generic messages and say hi to Salesrobot’s super personalized outreach messages. 

You can craft your own messages to customize them for each prospect.

And that’s not all! 

To know more, you have to try it out yourself! 

Don’t worry; we just need an email address, and Salesrobot is free for you for 14-days. 

How Much Does Salesrobot Cost?

Salesrobot offers a three tier pricing plan, which is at $99 per month, $397 per month, and $497 per month. 

But if you go for an annual subscription, you get an additional 20% discount automatically applied.

Salesrobot pricing

Sadly, there is no free plan available (yet); however, you may test out the tool risk-free for 14 days with any of the paid options above.

Final say on this Snovio review

Lead generation is the #1 priority of every business, and it’s definitely not a piece of cake. 

Automation tools do make your work easier by managing repetitive tasks and keeping track so you can focus on other essential stuff.

But how will you do so if you’re juggling with new problems related to your automation tool only everyday? 

It doesn’t make sense, right?

Which is why, you need to:

  • Make a list of your wants and needs once you've thought about them,
  • Focus your money where it will do the most good,
  • Experiment with the trial or the free version, and
  • Find out which one works for you.

Snovio is not a bad tool, if you can afford it considering its shortcomings. 

But if you are serious about lead generation and want quality leads right away (especially from LinkedIn), Salesrobot might be the better option for you. 

Salesrobot is excellent, where Snovio fails while providing better automation with LinkedIn as an additional channel.

Don’t believe me yet?

Check this out:

Salesrobot review on G2

And try it out for free for 14-days to experience it firsthand.

That’s all from my end,

See ya!

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Get free leads for 14 days

Get Started
Stop relying on personal connections to get more customers

Start generating high-quality leads in next 60 mins
(like our 3000+ users do)