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March 13, 2023
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 min read

Lemlist Review 2023: Uncovering the Pros and Cons of the Leading Email Automation Tool

In this comprehensive Lemlist review, we deep dive into this email outreach tool to help you determine whether it's the best option for your needs.

Lemlist Review 2023:  Uncovering the Pros and Cons of the Leading Email Automation Tool

If you're considering using Lemlist for your company's email marketing efforts, you've come to the right place. 

In this comprehensive Lemlist review, we'll delve into the nitty-gritty of Lemlist, examining its features, benefits, and drawbacks, so you can decide whether it's the right tool for you. 

Many people are afraid of their email failure and find writing cold emails a hectic job. As their emails can be deleted or left unopened by the prospect.

Is there a solution to this? 

Yes, there is!

Lemlist is a platform for all your issues related to cold emails. Lemlist basically designed to tailor your cold emails.

Here in this blog, We will help you to learn more about the Lemlist review and give you our honest opinion.

We will see if Lemlist lives up to the hype in 2023 and explore the best alternative to this tool!

What is Lemlist?

What is lemlist?
Source: Lemlist

Lemlist is an automated email outreach tool that utilizes AI technology for your outreach campaigns and creates customized email campaigns. 

Its features allow for audience segmentation, email personalization, and result tracking to optimize campaign effectiveness.

Lemlist can improve your email marketing campaigns, particularly for sales teams who can add a variety of design elements to their emails, such as images, custom text, landing pages, and videos.

What is Lemlist Used for?

Lemlist serves as a sales engagement platform that takes care of follow-ups on your behalf, freeing up your time to concentrate on essential sales activities. However, it provides more than that.

Lemlist interacts with your CRM and other sales tools, customizes cold emails, and automates follow-ups. Thus, it presents a comprehensive sales automation solution.

Lemlist is a possible choice to consider if you want to improve your sales funnel.

What are the Features of Lemlist?

Lemlist features
Source: Lemlist

Lemlist is a robust email marketing tool that provides various features to optimize email marketing campaigns. 

Here we have listed some excellent features that Lemlist offers:


  • This feature can increase your customers with tailored emails.
  • You can communicate with other Lemlist users through personalized emails.
  • It can send emails on your behalf.

Automated email sequences:

automated email sequence - lemlist
  • Create email sequences triggered by subscriber actions.
  • Your prospects can use this feature, and this can keep them engaged without extra effort.

Personalized emails:

personalized emails - lemlist
  • Personalization helps your prospects to add their recipient’s name, company, and city for personalized emails.
  • They can even add images and videos to emails.
  • Personalizing emails can help increase open rates.

A/B testing:

A/B Testing - Lemlist
A/B Testing 2 - lemlist
  • A/B test can finalize great emails with good subject lines, content, and the perfect send time.
  • Optimize emails for maximum engagement.

Detailed reporting:

Lemlist detailed reporting
  • Provides reports on email campaigns’ performance.
  • Reports provide open rates, CTRs (click-through rate), and unsubscribe rates.
  • Tracking your reports can help you to identify the areas of improvement.


lemlist integration
  • Lemlist integrates with Salesforce, LinkedIn, Zapier, Slack, Hubspot, etc.
  • Automates email marketing workflow and saves time.


  • Designed to be easy to use.
  • Saves time learning how to use the platform.
  • Enables fast results.

What is the Pricing of Lemlist?

Lemlist pricing
Source: Lemlist

Lemlist offers flexible pricing options, including monthly and yearly installments.

Can I use Lemlist for free?

Lemlist offers a 14-day free trial to assist you in deciding whether to engage in the service.

Here are the pricing options for Lemlist:

  1. Email Outreach: Costs $59/user/month - This plan incorporates personalized cold email campaigns.
  1. Sales Engagement: Costs $99/user/month - This plan includes features of an email outreach plan along with sales campaigns through cold emails, cold calls, and an integrated LinkedIn workflow. 
  1. Outbound Agency: You need to contact Lemlist Sales team.

And, If you want a yearly subscription, then you can avail 19% discount.

All sizes of businesses can benefit from Lemlist's pricing options, which include Email Outreach for small enterprises and Sales Engagement for large corporations seeking to improve their sales campaigns.

Lemlist Review on G2

Lemlist review g2
Source: G2

The overall Lemlist review rating is 4.0 out of 5 on G2. Here we have added a few positive and negative comments related to the Lemlist review on G2.

Positive Lemlist Review on G2: 

I love using it for automating our B2B emails as it's super user-friendly and has great tools to build a campaign. When we had an issue, the staff were very helpful with sorting it out for a real live video call.
Lemlist review G2
Source: G2

Negative Lemlist Review on G2: 

I had my account disabled for months when I was not using the service, when I reactivated the service, they billed me for the months that my account was not active as well as the current month. They were extremely rude when I questioned them and asked for a refund. I never got a refund and they just kept the money even though my account was not active.
Lemlist review 2023
Source: G2

Lemlist Review on Capterra:

Lemlist review on Capterra
Source: Capterra

The overall Lemlist review rating is 4.6 out of 5 on Capterra. Here we have added a few positive and negative comments related Lemlist review on Capterra.

Positive Lemlist Review on Capterra: 

Lemlist is getting better with each new update. It's a powerful tool that makes it easy to stay in front of your prospects.
Lemlist postive review capterra
Source: Capterra

Negative Lemlist Review on Capterra: 

Poor UI - A lot of the features are clunky and have to be figured out on your own.
Lemlist review on Capterra
Source: Capterra

What are the Limitations of Lemlist?

Lemlist is a good email automation platform. However, it has some significant disadvantages that you should consider before using it. 

After doing a thorough research on Lemlist review, Here are the main drawbacks of the tool:

No email attachments

  • Lemlist does not permit attachments in emails, which may reduce interaction with prospects.
  • Any such document must be uploaded to the cloud, and you must make customized URLs to include in emails.
  • You can't track how prospects interact with your attachments, such as the time they spend on them or the sections they're interested in.

Expensive pricing plans

  • Lemlist has three pricing plans: Outreach, Sales Engagement, and Agent, with monthly fees ranging from $59 to $99 per user.
  • Small businesses may find the individual plan expensive, and large sales teams could end up paying over $500 per month for the tool.
  • The lifetime deal that used to be available on AppSumo is no longer an option.

Separate interface from Gmail

  • Lemlist functions outside of Gmail in a different interface, which can be difficult and time-consuming to handle.
  • Before beginning to work on their projects, new users must become comfortable with the interface.
  • To handle your emails, you must frequently switch between Gmail and Lemlist, which can make the tool harder to use.

Daily limits on email sending

  • Lemlist has set daily limits on the number of emails you can send, except for the Agent plan.
  • You can only reach a fraction of your target audience, even for small businesses with a massive audience.
  • The Gmail sending cap can be avoided by using bulk email tools like SendGrid, which cannot be integrated with Lemlist.

To overcome these drawbacks, Here in this Lemlist review guide, you will learn about the best Lemlist alternative to consider.

Salesrobot - Best Alternative to Lemlist

salesrobot- best alternative to lemlist
Source: Salesrobot

We would like to emphasize our commitment to transparency in providing ratings and recommendations for Salesrobot, despite its role as one of our growth hacking tools. Our standards for fair and unbiased evaluations are applied equally to all software on our list. Our ultimate aim is to present you with the most suitable choices for your business requirements.

Salesrobot is a sales engagement platform - a powerful tool that revolutionizes how sales teams and lead generation agencies approach their work. 

By automating the sales process, Salesrobot helps users optimize their efforts, increasing efficiency and effectiveness.

With Salesrobot, connecting with potential leads on LinkedIn has never been easier. Users can craft personalized messages and connection requests that will catch their targets' attention.

But what really sets Salesrobot apart is its ability to communicate with potential leads in a way that feels human - not like an automated message from a machine.

Salesrobot is the perfect tool for a wide range of users, from start-ups to small business owners to recruiting firms and more. 

By streamlining the sales process and reaching a wider range of potential leads, Salesrobot makes it easier than ever to close deals and achieve success.

So why waste time on manual, time-consuming sales processes when Salesrobot can do the work for you? 

Say hello to your ultimate sales automation solution and take your sales game to the next level.

What are the Key Features of Salesrobot?

Automating Emails with Personalized Sequences:

  • SalesRobot has added a new feature to automate personalized email sequences for inbound sales.
  • The feature is designed to provide a seamless experience of personalized email sequences.

Safe Foolproof:

salesrobot features
Source: Salesrobot
  • SalesRobot allows users to send up to 200 messages and connection requests to potential prospects, which exceeds LinkedIn limits without getting your account banned.
  • Users can use Email and InMail to send mass communications to group members and event attendees.
  • Activities beyond LinkedIn limits of 100/week can be performed without risking the account within the rules and regulations.

Personalizing Messages:

  • SalesRobot uses AI to interact with prospects in a warm, human-like way, going beyond automation.
  • Users can nurture client relationships with personalized messages that convey attentive consideration.
  • Among the LinkedIn connection messages users create, SalesRobot selects the most suitable one.


safe mode - salesrobot
  • SalesRobot puts user security first by imitating human behavior, producing impulsive activity, avoiding holidays and weekends, delaying actions, and sticking to LinkedIn restrictions.
  • Users can schedule and gradually ramp up their activity to avoid triggering any red flags from the LinkedIn algorithm.
  • SalesRobot is entirely cloud-based and mostly not detectable by LinkedIn.


smart campaigns with salesrobot
  • SalesRobot allows users to build brilliant campaigns and message series from scratch or use fully customizable ready-made templates to meet any objective.
  • The feature takes care of engagement and follow-up messages, eliminating the possibility of errors.

Better User-Experience:

  • Inexperienced LinkedIn automation users can utilize SalesRobot's primary, intuitive interface easily.

Best Customer Support:

  • SalesRobot provides outstanding customer support services to users 24/7 and resolves any issues in minutes.


  • The function of maintaining multiple LinkedIn profiles is helpful for lead-generation companies and sales teams.

Diverse Integration Choices:

  • SalesRobot seamlessly integrates with popular tools like Zapier, HubSpot, Salesforce, and Hyperise, allowing users to export relevant data to their preferred CRM or database swiftly and effortlessly.

What is the Pricing of Salesrobot?

salesrobot pricing

Salesrobot provides one plan priced at $99 per month, however, opting for an annual subscription will grant you an automatic 20% discount. 

You can enjoy a 14-day free trial without having to input your credit card details to test all of their features. 

Take advantage of this opportunity to determine if Salesrobot aligns with your needs.

Why is Salesrobot better than Lemlist?

Both Salesrobot and Lemlist are sales engagement platforms, here are a few reasons why sales robot is a good choice:

  • Salesrobot employs AI to personalize outreach messages and emails by analyzing a prospect's social media profile, enhancing the human touch and reducing the sense of a mass email.
  • Salesrobot's cloud-based software provides greater safety than the Lemlist tool.
  • Salesrobot's automated follow-up messages can be customized based on a prospect's response, saving time and ensuring no missed opportunities.
  • Lemlist has higher price plans, lacks the advanced personalization of emails, and requires a separate interface for Gmail, which can be time-consuming.

There are other options to consider as Lemlist alternatives, you can have a look at these at well.

Finally, Is Lemlist the Ultimate Email Outreach Tool?

Lemlist has drawn attention for its capacity to automate the sending of personalized cold emails, simplifying the process of email marketing and sales campaigns.

We have provided a good comprehensive guide on Lemlist Review, giving in-depth details on its features, pricing, pros, and cons.

Lemlist has cons related to the software's customer service, limited email capability, and high pricing have received criticism in negative reviews.

If you prioritize these features, Lemlist may not be your best choice. 

Additionally, if you're looking for a great Lemlist alternative that can completely automate LinkedIn outreach while offering personalized email automation, look at Salesrobot.

In conclusion, both Salesrobot and Lemlist offer valuable features for sales automation, and the best tool for you will depend on your specific needs and preferences. 

Consider personalization, safety, integrations, and analytics to make an informed decision.

We hope this Lemlist review has given you a fresh perspective to select the best email automation tool for your company.

Happy Business!

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