TL;DR
- Bonjoro is a personal video messaging platform built for warm engagement such as onboarding, thank-yous, customer success, not cold outbound.
- Founded in 2017; used by 50,000+ businesses; rated 4.8/5 on G2 from 58 reviews.
- Bonjoro claims videos drive up to 3x more replies than text-only emails; one case study shows trial conversion jumping from ~10% to 21–25%.
- Pricing starts with a permanent free plan, and paid plans start around $25/month with a 14-day trial and 40% off if you pay annually.
- ⚠️Real limits: no lead-finding capability, thin analytics on lower tiers, and API access locked behind an enterprise tier
- Decision line: Choose Bonjoro for warm post-sale and onboarding moments where a real face builds loyalty; choose SalesRobot if your job is cold LinkedIn + email outbound at scale: it starts at $59/month and averages 55% reply rates.
- 👉 Running cold outreach instead? SalesRobot automates LinkedIn + email sequences with video and voice messages — try free for 14 days.
Picture This: Your Welcome Email Has a 21% Open Rate. Your Welcome Video Has a 21% Conversion Rate.
Picture sending a welcome message to a brand-new trial user and getting a reply four minutes later.
Not because your copy was clever.

Because they saw your face.
Most onboarding sequences read like insurance disclaimers.
The average marketing email hovers around a 21% open rate, and replies are rarer still.

Bonjoro made one bet: personalized video, sent at the right moment, converts. Their own data shows trial conversion doubling when a human shows up on camera.
This is a full Bonjoro review of its personal video messages —
What it does well and where it falls short,
Who it's genuinely built for, and
Who needs a completely different tool.
Bonjoro: What You Need to Know

Bonjoro was founded in 2017 by Matt Barnett, a British industrial designer based in Sydney. It started as an internal sales hack — the team recorded quick personal videos for leads, watched their reply rates triple, and turned the trick into a product.
Here's the honest snapshot before we go deeper:
- ✅ Video genuinely works for warm moments: Bonjoro claims up to 3x more replies than text-only emails, and the mechanism is real: a human face beats a plain-text autoresponder.
- ✅ A free plan exists, so you can test it without a credit card.
- ✅ Strong ratings — 4.8/5 on G2 across 58 reviews, with 50,000+ businesses using it.
- ✅ Free screen recording included: 1080p HD, no time limits, unlimited storage.

- ⚠️ No lead-finding or email lookup: Bonjoro sends video; it does not prospect. You bring your own contacts.

- ⚠️ Analytics are thin below the top tier — no funnel-level conversion tracking, so attribution is guesswork for growth teams.

- ⚠️ Branding is locked behind the highest paid tiers — the free and basic plan stamp Bonjoro's logo on your video pages.

- ⚠️ API access costs enterprise money — around $399/month on the Company plan.

Bonjoro's Key Features, Broken Down
Personal Video Recording + Sending

This is the core product: record a video on mobile or in your browser, add a text overlay, a CTA button, and a custom thumbnail, then send it to a specific person.
Think of it as a Loom for individual relationship moments, not team documentation, but one-to-one connection.
For example, a SaaS founder records a 45-second "thanks for signing up" video the moment a trial starts.
The prospect sees a real face instead of a templated autoresponder, and Bonjoro's recording is 1080p HD with no time limits.
There’s proof this actually works.
Automated Video Workflows

Bonjoro hooks into your CRM, email, and Zapier so a video request triggers automatically at defined moments: trial start, purchase, renewal, all without you manually chasing each one.
Think of it as a video-first drip sequence for post-sale moments.
⚠️One honest flag: it's only as automated as your triggers. Someone on your team still has to actually record the videos; Bonjoro doesn't generate them for you.
Testimonial Collection

Bonjoro can flip the camera. You can ask customers to record their own video testimonials inside the same platform, then reuse them as social proof.
Most reviews skip this, but it's a genuine differentiator.
For example, you could send a post-onboarding check-in video and include a prompt asking the customer to reply with their own 30-second win story, social proof, and engagement in one motion.
Analytics + Tracking

Basic watch metrics exist: opens, views, and CTA clicks, so you know if a video landed.
But funnel-level analytics (such as did this video actually lift conversion at step X?) are absent on lower tiers.
Without that, attribution is guesswork for growth teams trying to prove ROI. If you need to tie video to revenue, plan on the higher plans.
Integrations

Bonjoro connects to HubSpot, Salesforce, Intercom, Zapier, and more, so video plugs into workflows you already run rather than replacing them.
There's an API too, but it's enterprise-only.
If you need deep API access or webhooks, the ~$399/month Company plan is the price of admission.
Bonjoro Pricing: How Much Will It Cost?

Bonjoro Pricing: How Much Will It Cost?
Bonjoro offers five pricing tiers, ranging from a free plan for basic video messaging to a Company plan for larger teams and more advanced requirements. All prices below are in USD and reflect Bonjoro's listed monthly pricing.
Unlimited videos and templates, team workspaces, roll-ups, 20 users, custom domain with SSL, REST API, team training, and priority support
The Free plan is available indefinitely with no credit card required.
The Starter, Pro, and Grrrowth plans include a free 14-day trial.
What changes as you move up the tiers?
- Branding and CTAs — Starter introduces custom branding and CTA buttons, while the Company plan explicitly includes removal of the Bonjoro badge.
- Video volume — Pro is designed for users sending videos at scale, with unlimited videos.
- Team features — Grrrowth adds 3 users and one-to-many video functionality, while Company expands this to 20 users and adds team workspaces and roll-ups.
- Advanced functionality — Company includes features such as a custom domain with SSL, REST API access, team training, and priority support.
The verdict on price
Bonjoro's pricing is relatively straightforward once the current tiers are laid out.
The Free plan works for users who simply want to experiment with video messaging, while Starter ($25/month) and Pro ($39/month) are aimed at individuals using video more actively.
Grrrowth ($99/month) is the more natural fit for small teams and one-to-many campaigns, while the Company plan starts at $399/month and is geared towards larger teams that need advanced collaboration, integrations, API access, and support.
Bonjoro also advertises annual billing with savings of up to 40%.
Who Should Use Bonjoro — And Who Shouldn't
Here's the part most reviews dodge. Bonjoro is excellent — but only in its lane.
✅Bonjoro is a strong fit if you are:
- A SaaS team with high trial-to-paid churn — Bonjoro's own case study shows onboarding videos lifting trial conversion from ~10% to 21–25%.
- A customer success or account management team that wins renewals on relationship.
- A small business or agency wanting to add personality to client check-ins.
- A marketer collecting video testimonials without buying a separate tool.
❌Bonjoro is the wrong tool if you are:
- Running cold LinkedIn or email outbound — Bonjoro has no prospect-finding, no sequence automation, and no LinkedIn capability at all.
- A sales team that needs funnel analytics to justify budget.
- A developer-heavy team needing API access below enterprise pricing.
That last group is where people get burned.
If your real job is cold outbound at scale on LinkedIn and email: connection requests, follow-up sequences, video and voice notes to prospects who've never heard of you?
Well, that's a different category entirely.
What If You Need Video and LinkedIn and Email in One Place?

You provide a quick voice/video recording, and SalesRobot produces a unique voice and video asset that clones your likeness for every lead.
It happens automatically inside your LinkedIn sequence, turning one-to-many outreach into a series of one-to-one impressions.

The platform delivers these voice notes via LinkedIn's native DM channel.
It’s baked directly into your automated campaign, running alongside connection requests and text follow-ups, so you scale your personality without the manual grind.

SalesRobot connects through LinkedIn's mobile app APIs rather than browser automation, keeping activity looking natural and making account restrictions far less likely.
Connection requests, follow-up sequences, and appointment setting all run automatically.

The AI Appointment Setter takes over after a prospect replies, handles qualification questions, and books meetings without manual involvement.

While SalesRobot is primarily a LinkedIn outreach tool, it also has dedicated email capabilities and is ideal for multichannel outreach.
SalesRobot pricing (per LinkedIn account, 14-day free trial, no credit card required):
- Basic: $59/month ($39/month billed annually)
- Advanced: $79/month ($59/month billed annually)
- Professional: $99/month ($79/month billed annually)
- Enterprise: Custom
- Email outreach add-on: $15/month per account

SalesRobot also holds a 4.8 rating on G2 across 50+ independent user reviews.
Different job, different tool.
Bonjoro warms people who already know you; SalesRobot opens conversations with people who don't.
Frequently Asked Questions
Does Bonjoro have a free plan?
Yes. Bonjoro offers a permanent free tier with roughly 50 videos per month, though it stamps Bonjoro branding on your video pages. All paid plans include a 14-day free trial with no credit card required, so you can test the full feature set before committing to a subscription.
Why are my Bonjoro videos not getting replies?
Most often, it's because Bonjoro is built for warm relationships, not cold outreach. If recipients don't already know you, a video from a stranger converts about as well as a cold email — not very well at all. The tool works when a relationship already exists; it doesn't manufacture one from scratch.
Can Bonjoro find email addresses for me?
No. Bonjoro is a video sending and engagement platform, it has no built-in lead database, email finder, or prospecting tool. You bring your own contacts, and Bonjoro handles the personalized video layer on top. If lead-finding is your need, you're looking at the wrong category of tool.
What is Bonjoro used for?
Bonjoro is used primarily for new customer onboarding, trial conversion follow-ups, post-sale thank-yous, renewal check-ins, and video testimonial collection. It's a relationship-deepening tool for existing or newly acquired contacts, designed to add a human face to key moments, not to prospect for new leads.
How does Bonjoro work?
You record a short personal video on the mobile app or in your browser, add a CTA button and thumbnail, then send it via email or a shareable link. Workflows can trigger videos automatically based on CRM events: a new trial start, a purchase, or a renewal date, so you don't have to send each one manually.
What are the best Bonjoro alternatives?
For warm video messaging, BombBomb and Loom are the most-cited alternatives on G2. For cold LinkedIn and email outbound with video and voice message support, SalesRobot is a different category — automation-first rather than relationship-first — starting at $59/month with a 55% average reply rate.
Conclusion: A Solid Tool in Its Lane — But Only in Its Lane
Bonjoro does exactly what it promises. For warm engagement such as onboarding, thank-yous, renewals, and testimonials, personalized video is a real conversion lever, and the 21–25% trial conversion case study proves it.
The honest reality check: buyers keep asking Bonjoro to do things it was never designed for. It won't find leads, it won't run cold sequences, and it has no LinkedIn automation. Push it outside relationship-building, and you'll get silence.
So match the tool to the job. If you're deepening relationships with people who already know you, Bonjoro is worth the hype.
If your job is cold outbound at scale, that's SalesRobot's lane: video and voice messages sent to hundreds of LinkedIn prospects, AI-personalized sequences, a 55% average reply rate, all starting at $59/month, merely a fraction of Bonjoro's enterprise tier.
Trusted by 4,100+ B2B sales teams and rated 4.8 on G2.
Ready to open conversations rather than just warm existing ones? Try SalesRobot free for 14 days — no credit card required.

Wow your leads by cloning yourself and sending personalized videos and voice notes to each lead on LinkedIn.

If you don't reply to leads within 5 mins, your chances of converting them fall by 50%. Our AI replies on your behalf instantly! (and yes, you can train it)

Don't shoot in the dark. Get detailed analytics on what's working

SalesRobot allows you to invite other team members, so that they can add their LinkedIn Account, run outreach campaigns and get amazing results just like you.
Trusted by 4100+ innovative B2B sales teams and lead gen agencies

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